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At Drive Custom Fit, The Goal Is To Ignite The Fire Inside

By S. Mathur

Drive Custom Fit is known for signature hour long workouts that improve the cardiovascular system and help clients to build muscle, burn fat and lose weight.

"We know that strong, healthy bodies and clear, expansive minds are possible to achieve with the right motivation, environment, and support," cofounders Jake Bosse and Tony Hajjar said. "Together we promote improvement and inspire greatness in our community. We believe that customized strong fitness can inspire positive life change and that it can ignite the fire inside."

Workouts can be customized for everyone, from beginners to athletes and all those in-between. Innovative classes and hot yoga create life changing results that last.

"Hot Power Yoga and Deep Stretch Yoga are designed to invigorate, and provide accessible and powerful ways for you to move your body," Bosse and Hajjar said. "This flow delivers strength, balance, and flexibility, and promotes mental toughness for growth and evolution of not only your yoga practice, but that helps you lead your greatest life. Yoga for the Modern Athlete is customized to complement existing fitness programs with a flow designed to prevent injuries and increase motivation."

Fitness programs consist of customized classes that are focused on movement, strength, and flexibility. They use interval cardiovascular training, strength training with free weights, resistance bands, medicine balls, and other equipment. Cutting edge MyZone technology is used to monitor workouts and to maximize total energy exerted. All programs and classes are created and directed by Bosse and Hajjar.

The two lifelong friends opened the gym in Methuen, Mass. in 2014 and moved to the current location at the historic Coca-Cola bottling plant in Salem, NH in 2016. The building had been empty for many years but everyone in the community was familiar with and curious about it.

"We felt the coca~cola bottling plant would be the ideal location for the new home of Drive Custom Fit," Bosse said. "We also loved the open concept and high ceilings. We've really created an amazing energy here."

The personalized approach to wellness includes on site nutritionists who can advise clients on healthy eating habits. There's also a juice bar that serves up protein smoothies and juices, iced or hot gourmet coffee healthy snacks and large variety of protein bars. Premium childcare is available at the gym, making it easier to maintain a fitness routine.

Drive Custom Fit also manifests its commitment to the community through support for the local Boys and Girls Programs, Pediatric Brain Cancer Research, Breast Cancer Research, local police and fire, veterans and Lazzarus House Ministries, promoting leadership and enrichment skills. Last year Drive made a donation of state of the art fitness equipment to upgrade the aging campus weight room at the local high school, Central Catholic.

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