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Art That Can Be Eaten From The Wicked Sweet Sugar Boutique

By S. Mathur

Since 2010, the Wicked Sweet Sugar Boutique has been making custom cakes, cupcakes, cookies and other desserts. Located in Hampton NH, this is one of the few custom bakeries on the seacoast. Owner Danielle Thibodeau made the decision to keep it a small operation to focus on what matters.

"We make everything to order," she said. "We've recently gone back to being a custom order only Bakery, which allows us even more time to research and spend on every individual's order. By staying small it allows us to stay organized and again, give us that much more time for every order."

Each order is treated as something special, a process that begins when the customer first contacts the bakery. Thibodeau follows up on the first conversation with online research on Pinterest and other sites, and comes up with a few ideas. Each order can take hours or even days. Sometimes, customers aren't sure what they want, and leave it to Thibodeau to produce the right design for the occasion. She always does. The designs can range from seacoast themes like shells, beach chairs, starfish and anchors to rustic chic logs to elegant wedding cakes with exquisite floral decorations.

The cakes and cupcakes don't just look wonderful, they taste great too.

"What we do is art that can be eaten. But besides the cake itself, the filling, the frosting, is all made for that particular order," Thibodeau said. "There's nothing in this bakery that is made ahead of time and put in the freezer."

The bakery offers tastings as well, by appointment. They can accommodate two people for each tasting, and offer up to ten flavors of cake and more than six filings and frostings. Flavor combinations, designs, set-up and delivery can be discussed at this time. At the present time, all orders, including cakes and cupcakes, are by appointment only, with a one week lead in time.

"Although I'd love to say that all occasions call for a special, custom cake, I also know that it's not realistically in everybody's 's budget," Thibodeau said. "But things like birthdays weddings retirement parties anniversaries are important to get something a little more special than just a grocery store cake."

For three years in a row, from 2015 to 2017, the bakery has won the The WeddingWire Couples' Choice Award from WeddingWire Network.

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